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Posts tagged ‘press’

Move over Angry Birds! A round up of recent Foodtree coverage.

The last two weeks have seen a lot of buzz around Foodtree! Thank you to all the people who spent time talking with us and learning about the progress we’ve made as well as our plans for the future. In addition, big thanks to everyone who’s been so generously sharing these pieces with their friends and followers.

Below is a bit of round up on some of recent Foodtree coverage, all of which brings a unique perspective to what we’re up to. Enjoy!

CBC Morning Edition interviews CEO Anthony (at about 39:40)

Click here to listen to Anthony chat with the Morning Edition

ShawTV’s Michael Popove interviews CEO Anthony

Social and mobile technologies boost local food movement – Burlington Free Press

Other social technologies Sugarsnap uses to do business are Twitter and Facebook, but Smart didn’t find true footing until he began working with Foodtree, he said.

“One of the nice things about Foodtree is that every time a user takes a photo related to food, they are able to post on Foodtree, as well as Twitter and Facebook,” he said. “We’re expecting to really leverage the richness of photos and accompanying stories to get more people engaged. We’re already seeing positive impacts.” – link

CKNW Morning News interviews CEO Anthony

Click here to listen to Anthony’s radio interview with Philip Till at CKNW

Scan here if you’re hungry – Vancouver Metro News

“The more people understand their food — where it’s from, who’s responsible for it and how it’s treated — the more power consumers have to make informed decisions,” Derek Shanahan said. “We are trying to change the idea that food is a commodity and to connect people who are eating the food with those producing the food.” – link

Grocery store in Vancouver will feature local produce and fully integrate Foodtree – Vancouver Courier

The business is meant to feature local producers and prepared salads, snacks and juices with seasonal menus and dine-in seating. Leung’s planning to keep Harvest open until 9 p.m. since most of the other area markets close by 6 p.m.

Foodtree, a company based in Chinatown that uses technology like QR codes that customers can use to learn more about growers, is working with Leung on promoting local producers. – link

Company helps fuel food knowledge – Vancouver Courier

“Oftentimes it is the people who are most closely producing food, farmers and fisherman, who maintain a connection to the planet in a way that most of us who live in cities do not,” he said.

Vancouver restaurants Nicli Antica Pizzeria, Bishop’s and Campagnolo have used smart-phone readable QR codes created by Foodtree linking menu items to farms that provide ingredients such as wild boar. – link

Want to see more?

We keep all of our press clippings over here. Feel free to poke through them for some perspective on what Foodtree is all about.

If you’d like to talk to us about a feature in your publication, please email Anthony directly at anthonyATfoodtreeDOTcom.

Foodtree App featured on GlobalTV’s Connected Life with @b_radley!

Foodtree on GlobalTV News

We woke up this morning to word of our app receiving some coverage on GlobalTVNews!

Click here to watch!

We’re mentioned at about the 2:10 mark.

A huge thanks to Heidi Hartman for letting us know we were being featured, and to Bradley Shende for his coverage of us and the rest of the Banff Media Festival innovators!

Have you tried out the app? If so, please feel free to share your impressions with us.

Are you in a city that’s unlocked? If not, head over here to vote for your community to be added to the Foodtree app!

Foodtree iPhone App Launch Recap

Last night we  celebrated our iPhone app launch with the Food Security Council and City of Vancouver at Creekside Community Center. It was a truly great event focused on the state of our local food community and the food system at large.

Thanks to everyone who was there for all the feedback you gave us on the app. Click here to get the app!

The view wasn’t bad, huh? :)

local food, vancouver local food, vancouver food security

The event followed a day full of great feedback and support from our community of users and food lovers. It was really incredible, and on behalf of the entire team I want to thank everyone for their enthusiasm. I could go on and on but showing you is faster:

local food, food, vancouver local food, farmers market app

That was right alongside communities all over the world reaching out to help us unlock their cities.

The local press was great about covering the event last night as well. See coverage in The Tyee here, and the Vancouver Observer here.

Anthony was on World Talk Radio this morning as well. Listen to that here.

Heck, we even trended in Vancouver on Twitter for a bit! Geeks get excited about this kind of thing:

vancouver twitter trend, local food, vancouver local food, farmers market app

Thank you again everyone, and we know we’re not done. We’re working hard to keep improving the app and our platform at large. Please don’t hesitate to reach out with feedback or ideas!